Michigan History… In the Making
By Rick Garcia
Coca-Cola had a famous ad slogan, “The Pause That Refreshes.” The artwork and part of the text originally appeared in a 1931 campaign, rebooted in June 1943 to tie the nation’s current military activity to a long line of military service—and when servicemen needed a break from their grueling work, they took a pause. Naturally, those pauses involved refreshing bottles of ice-cold Coca-Cola.